The iPod Touch Is Responsible For More Web Traffic Than Windows Phone and Blackberry

This is a discussion on The iPod Touch Is Responsible For More Web Traffic Than Windows Phone and Blackberry within the iPod Touch forums, part of the iPod, iPhone, iPad Forum category; Earlier today, we said that the iPod was a dying business. But ‘dying’ businesses for Apple are still busineses that the competition would kill to ...

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    The iPod Touch Is Responsible For More Web Traffic Than Windows Phone and Blackberry



    Earlier today, we said that the iPod was a dying business. But ‘dying’ businesses for Apple are still busineses that the competition would kill to have. Apple’s iPod business, for example, is still worth $5 billion to the company.

    Here’s an interesting metric to show how big the iPod still is in comparison to other companies, though. New mobile ad traffic data from Opera Mediaworks suggests that just a single iPod — the iPod touch — accounts for more web traffic than Blackberryand Windows Phone combined.

    According to the data, Apple’s iPod touch still accounts for abot 3.15% of all global web traffic. That just a splash in Apple’s 38.17% web traffic dominance, but compared to Windows Phone’s traffic (0.18%) and Blackberry’s (1.14%) it might as well be a flood.

    Not that Apple’s totally on top, you understand. For the first time ever, Android has surpassed iOS as the major platform in the smart device market: 42.83% of all web traffic coms through Android. When you consider the fact that Apple controls more than a third of all web traffic with just a handful of devices, though, that number looks less impressive. It takes thousands of different handsets — many of them extraordinarily cheap — for Android to achieve the same kind of dominance.





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