Apple launches $199 16GB iPod touch with rear camera in 6 colors, slashes prices

This is a discussion on Apple launches $199 16GB iPod touch with rear camera in 6 colors, slashes prices within the iPod Touch forums, part of the iPod, iPhone, iPad Forum category; Apple's entry-level 16-gigabyte iPod touch received an update on Thursday, dropping the price to $199 while adding a rear iSight camera and expanding its color ...

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    Apple launches $199 16GB iPod touch with rear camera in 6 colors, slashes prices



    Apple's entry-level 16-gigabyte iPod touch received an update on Thursday, dropping the price to $199 while adding a rear iSight camera and expanding its color options to six. Apple also slashed prices on the 32- and 64-gigabyte variants, now priced respectively at $249 and $299.

    The update brings the 16-gigabyte iPod touch in line with its larger 32- and 64-gigabyte versions, which are all available in black, space grey, pink, yellow, blue, and (Product)RED. All three models are available from Apple's online store and are advertised to ship within 24 hours.

    Previously, the 16-gigabyte iPod touch was priced at $229, it only came in space grey, and it lacked a rear camera. It also lacked support the iPod touch loop wrist strap. Customers will still have to buy the strap separately for $9 with the 16-gigabyte model, however.

    Prior to Wednesday's refresh, the 32-gigabyte iPod touch was priced at $299, while the 64-gigabyte version reached $399.

    Aside from the addition of the 5-megapixel rear camera to the 16-gigabyte variant, the specifications on the media players remains the same. All three include a 4-inch Retina display, a forward facing FaceTime HD camera, and are powered by Apple's A5 processor. They also run iOS 7 and ship with Apple's EarPods.





    The iPod touch lineup last received an update in June of 2013 when the previous 16-gigabyte version lacking an iSight camera launched for $229 in one color. It took the place of the previous fourth-generation model, which had been priced at $199 but featured a slower A4 chip.

    While the iPod once led Apple's comeback, its portable media players represent a shrinking portion of the company's massive business, now led by the iPhone and iPad. Still, as of the end of 2013, the iPod continued to lead an ever-shrinking market of portable media players, with the NPD Group pegging Apple's share at 72 percent.

    In its quarterly earnings conference calls, Apple used to routinely note that the iPod touch accounted for more than half of all iPod sales, though it declined to break down specific share based on model. Last quarter, iPod sales dwindled to just 2.7 million units, a sum that didn't even garner a mention from the company as it discussed its financial results.

    The iPod touch continues to be flanked by the display-less clip-on iPod shuffle, the multi-touch diminutive iPod nano, and the legacy hard-drive based iPod classic with iconic click wheel.





    6-26-14

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    Teardown of new $199 16GB iPod touch finds same design & parts as 32GB & 64GB models



    Apple's refresh of the 16-gigabyte iPod touch this week brings the newly price $199 media player in line with its larger-capacity brethren, including the same internal design and an identical rear facing iSight camera, a teardown of the device has revealed.

    After getting its hands on the new 16-gigabyte iPod touch, iFixit proceeded to dismantle it, revealing any secrets it may have inside. It turns out, however, that there weren't any surprises, as the new model appears identical to the 32- and 64-gigabyte versions, aside from sporting half the available flash memory.

    Apple's surprise update on Thursday brought the 16-gigabyte media player in line with the larger models, namely giving it a 5-megapixel rear camera, and also making it available in a total of six colors. The new $199 iPod touch, coming in $30 less than its rear-camera-less predecessor, also offers a button for the iPod touch loop, but the strap is sold separately for $9.





    The new iPod touch has the model number "A1421" on the back, which is the same as the higher-capacity versions. All three fifth-generation iPod touch models now come in black, space grey, pink, yellow, blue, and (Product)RED.

    All three models also include the A5 processor with 512 megabytes of integrated RAM. The internal radios are capable of 802.11n Wi-Fi and Bluetooth 4.0, while the 5-megapixel camera captures 1080p video. A forward-facing FaceTime camera also captures 720p video.





    The unit's logic board, FaceTime camera, battery, Lightning connector, headphone jack, speaker and home button are all found on a single cable within the compact device.

    The full list of integrated chips found on the logic board are:

    Apple A5 dual-core processor, with 4 Gb (512 MB) of Elpida Mobile DDR2 RAM, denoted by the B4064B3PM silkscreen label
    Toshiba THGBX3G7D2KLA0C 128 Gb (16 GB) NAND flash
    Apple 338S1064-B1 dialog power management IC (similar to the Apple 338S1131)





    Murata 339S0171 Wi-Fi module
    Broadcom BCM5976 touchscreen controller
    338S1146 Apple/Cirrus Logic audio codec
    STMicroelectronics AGD4 2336 L84DC low-power, three-axis gyroscope





    6-27-14

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    Apple's new $199 iPod touch now available in the UK,other countries as global rollout



    Consumers throughout Europe, Asia, and South America can now get their hands on Apple's revamped 16-gigabyte iPod touch, as the colorful media player has launched in a number of new countries just five days after its debut in the U.S.

    The list of new markets contains most of the usual suspects, including the U.K., Australia, Germany, Brazil, Hong Kong, China, and Japan, among others. In keeping with Apple's current pricing strategy, international buyers can expect to pay a premium for the device from HK$1,588 ($205) in Hong Kong to �159.00 ($273) in Britain.

    Apple announced the change to its iPod touch lineup last Thursday, bringing the 16-gigabyte variant to feature parity with its higher-capacity siblings and slashing prices across the board. All models are now available in six colors with rear-facing cameras, and the family starts at just $199, down from $229.

    While it is unclear exactly why Apple chose to make the move, it may have been born of a desire to unify the devices' underlying hardware to lower costs. A teardown of the new device by repair firm iFixit found the 16-, 32-, and 64-gigabyte models to sport identical internal designs.

    Despite the iPod's fall from prominence within Apple overshadowed, now, by the blockbuster success of the iPhone and iPad the lineup continues to be a major seller, moving some 2.7 million units last quarter. Apple no longer breaks out iPod sales by model, but it is generally accepted that the iPod touch accounts for more than half of that figure.





    7-1-14

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