MacBook Air, MacBook Pro refreshes expected June 2013 with same designs, new processo

This is a discussion on MacBook Air, MacBook Pro refreshes expected June 2013 with same designs, new processo within the MacBook Air forums, part of the Macbook Forum category; Digitimes expects Apple to unveil refreshed MacBook Air and MacBook Pro models in June 2013. The report claims that Apple has already issued requests to ...

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    MacBook Air, MacBook Pro refreshes expected June 2013 with same designs, new processo



    Digitimes expects Apple to unveil refreshed MacBook Air and MacBook Pro models in June 2013. The report claims that Apple has already issued requests to its supply chain partners to prepare to build the revised notebooks. Digitimes frames the news as concern for Ultrabook vendors.

    Digitimes also says that the new MacBook Air models will include new processors, but the computers will likely retain the current industrial design. The current MacBook Air design was introduced with the late 2010 model. Apple last updated the MacBook Airs in June 2012 with faster processors, new RAM and storage options, USB 3.0, and a FaceTime HD camera.

    Separately, the report also believes that current MacBook Air models could see price drops ahead of the product refresh, but this would be unlike Apple’s typical Mac upgrade strategy. Apple’s common Mac update strategy is to succeed a current Mac model with the refreshed version without providing official price drops ahead of these refreshes.


    The report does not offer specifics on the MacBook Pro revision, but with Apple redesigning its professional notebook last June, it is unlikely that the revision will be anything more than internal changes.

    The report also says that Apple’s MacBook shipments will reach 17 million units in 2013.

    Processor updates to the MacBook Pro and MacBook Air lines in June 2013 would come approximately one year after the last refreshes. Apple typically holds its Worldwide Developers Conference in June. This would be the perfect venue to announce the rumored refreshes next year.

    12-28-12

    9to5mac.com

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    Apple to Update MacBook Pro and MacBook Air in June 2013 with New Processors All Reti

    Apple's MacBook lineup plans for late 2012 and 2013



    DigiTimes reports that Apple has signaled Taiwan-based suppliers that both the MacBook Pro and MacBook Air series will see revisions in June 2013. As noted by our buyers guide, this would put the updates in line within the expected timeframes.

    DigiTimes' sources also reveal that the new MacBook Airs won't have any major external design changes, but will feature a "new processor platform":

    The sources pointed out that the MacBook Air for 2013 will feature a new processor platform, but its industrial design will not see any major changes.

    The paper also reports that Ultrabook manufacturers are concerned that Apple "is likely to reduce the prices for its existing MacBook Airs before the launch of the new models." Such a move, however, would be extremely unusual for Apple. Apple rarely changes the prices of existing models before they are revised. So, we're skeptical about that particular concern. With the iPad 2, Apple has retained an older product and lowered its price to make room for a new product, but that move would also be unusual for Apple's notebook line.


    Analyst Ming-Chi Kuo had previously outlined his expectations for Apple's 2013 plans back in June. The predictions in the top-portion of the graph above have already come true. Kuo expects that the MacBook Pro will consolidate back into a single hardware line next year. The new MacBook line will also use Intel's new Haswell chips which are expected between March and June 2013.

    Haswell will incorporate CPU performance boosts as well as double the performance of the integrated GPU. This added GPU performance would be helpful if Apple does standardize on Retina Displays across the entire MacBook line in 2013.

    12-28-12

    www.macrumors.com

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